Explainer Video Production in West Yorkshire
If you need people to understand what you do quickly — an explainer video is one of the fastest, most effective ways to turn confusion into confidence.
Rune Films creates high-quality explainer videos for businesses across West Yorkshire (Leeds, Bradford, Wakefield, Huddersfield and beyond). Whether it’s a product walkthrough, service explainer, onboarding video or internal training content, we handle the project end-to-end: concept, script, visuals, animation and delivery.
What is an explainer video?
An explainer video is a short, structured video that helps your audience understand:
what you do
who it’s for
what problem you solve
and what they should do next
Done properly, it’s not just “nice animation” - it’s a sales and clarity tool you can use across your website, paid ads, email, pitch decks and social channels.
What we make (types of explainer videos)
2D Animated Explainer Videos
Clean, modern animation with simple visual metaphors and strong pacing - perfect for B2B, SaaS and service businesses.
Product & Software Explainers (SaaS)
Screen UI + motion design that shows how your product works without overwhelming people. Great for landing pages and paid social.
Service Explainer Videos
If you sell an intangible service, we’ll build a narrative that makes it feel tangible and easy to choose.
Training & Onboarding Explainers
Internal explainers that reduce training time and improve consistency across teams.
Hybrid Explainers (Live action + graphics)
If you’ve got people, locations or a real product to show, we combine filming with animated overlays and motion graphics.
Why businesses in West Yorkshire use explainer videos
Explainers work because they do the heavy lifting upfront.
Businesses use them to:
improve website conversion rates (people “get it” faster)
shorten sales cycles (fewer calls spent explaining basics)
increase performance on paid social (clear message = better engagement)
support onboarding and training (consistent, repeatable)
strengthen brand trust (professional, confident presentation)
If your offering takes more than 20 seconds to explain, you’re a prime candidate.
Our Explainer Video Production Process
Strategy & Messaging
We define the audience, key message, proof points and call-to-action, then shape the narrative around real business objectives.
Scriptwriting & Storyboarding
We script for clarity and pacing, then storyboard the visuals so stakeholders can sign off before production begins.
Filming (If Needed)
When live-action is part of the plan, we handle crew, locations, interviews, product shots and direction.
Design, Animation & Editing
We build the look and feel, create animation/motion graphics, edit the sequence and refine messaging for maximum clarity.
Delivery & Versioning
We supply the right formats for web, social, paid ads and internal platforms, plus cutdowns and variants if needed.
Every stage is handled in-house, ensuring consistency, quality and efficient turnaround.
Sound, Music & Voiceover
Professional voiceover (if required), sound design and music licensing to elevate quality and retention.
How long should an explainer be?
Most high-performing explainers sit in the 60–90 second range, long enough to deliver clarity, short enough to keep attention.
We also often create:
a 15–30 second cutdown for social ads
a 6–10 second hook version for paid campaigns
a longer 2–3 minute “deep dive” version for sales enablement
Why Choose Rune Films for Explainer Video Production in Leeds
Strategy-led approach (clarity + conversion focused)
In-house scripting, filming, editing and animation
High production standards with fast, structured delivery
Collaborative process with clear sign-off stages
Trusted by teams across Leeds, West Yorkshire and the UK
We combine creative storytelling with commercial insight to produce explainer videos that help audiences understand - and take action.
Find Out More:
Animation
Corporate video
Start Your Explainer video Project
If you're looking for a trusted explainer video production in Leeds, our team is ready to help you create content that delivers measurable impact.
Contact Rune Films today to discuss your corporate video project.
Explainer Video Production FAQs
How much does an explainer video cost in West Yorkshire?
Explainer video costs depend on the video length, style (2D/3D/hybrid), complexity, number of scenes, voiceover requirements, and whether filming is needed. A short, simple animated explainer will cost less than a detailed hybrid piece with custom design, multiple versions and extensive motion graphics.
At Rune Films, we tailor every explainer to your objectives and budget, providing clear options that scale with the level of production required.
How long does explainer video production take?
Most explainer video projects take between 3–6 weeks from initial planning to final delivery. Timelines depend on scripting, stakeholder approvals, animation complexity, and the number of review rounds required.
Our Leeds-based team manages the full process in-house, keeping projects structured and efficient without compromising quality.
Do you provide scriptwriting and storyboarding?
Yes. We provide full scriptwriting and storyboarding as standard for explainer projects. This ensures messaging is clear, the structure is tight, and the visuals are planned before production begins.
This approach reduces revisions later and keeps production aligned with the agreed objective.
Should my explainer be animated or live-action?
It depends on the message and where the video will be used. Animation is ideal for simplifying complex concepts and keeping branding consistent. Live-action works best when trust, people and real environments are important.
Many clients choose a hybrid approach - filmed footage supported by motion graphics and on-screen messaging for maximum clarity.
Can you create explainer videos for SaaS and technical products?
Absolutely. We regularly produce explainers for SaaS platforms, technology products and complex services where clarity is critical. We focus on simplifying the message while keeping it accurate and persuasive.
We can also incorporate UI capture, screen recordings and animated callouts to improve understanding.
Do you create versions for social media and ads?
Yes. We can supply multiple formats and cutdowns for LinkedIn, Instagram, YouTube and paid campaigns, including subtitles, hook-led openings and shorter edits optimised for performance.
This helps your explainer work across awareness, consideration and conversion stages.